WordPress 4.1.1 Maintenance Release now live

An update, WordPress 4.1.1 has been released for the latest version of WordPress. This version is considered a Maintenance Release and focuses on fixing bugs from WordPress version 4.1.
More details on the release can be found over at WordPress.org.

The latest update comes with the following featues:

21 bug fixes and minor improvments

As with all minor updates and Maintenance releases, the NetON team will upgrade your installation automatically for you this week.

Optimising Landing Pages with Analytics, heatmaps, mouse trails and A/B testing

Every business has a website, every business has microsites and landing pages. If you have a business, that is focused online,  most likely you have got heaps of these customer landing pages.  Also most likely money is being spent on building these pages, Search Engine Optimisation, Pay per clicks (PPC) and Social Media Marketing(SMM) to drive leads and customers to these landing pages.

One could argue that these are the most important online assets for any company. However the way businesses usually go about building and running these pages are not targeted to optimum conversion. Most likely the pages gets briefed first, goes to a designer, gets approved, Search Engine Optimisation, PPC and SMM get added at the end, to drive users to these assets.

There is usually minimal check up on these pages at the start, you then look at reports every few weeks, let the campaign run, collate full reports at the end of the campaign and compare that with other campaigns.  You probably look at overall clicks, form fill-outs or purchases, but not necessary user behaviour. The only time you may go back and change these pages is if the metrics were really different (read as bad different) from any other times for example if you are getting no conversion, bounce rates are unusually high etc.

While this works for most marketers, and is an industry standard, you are still not optimising your page to the full extent. As a marketer, you should be always trying to get the highest conversion on all of your assets right from the start of the campaign.  A 10% conversion on a page compared to a 5% conversion is twice the revenue for the duration of that campaign.

As such, at NetON we are happy to introduce a range of tools, that allows you to test your landing pages, get deeper insights into your conversion and study user behaviour on a much concentrated level. Using these, you are almost guaranteed to squeeze higher conversion from all of your digital landing pages.

NetON Analytics:

NetON Analytics allows you to get an in-depth understanding of user behaviour for each visitor on your site. You can view when person x comes from Google using keyword y, they go to pages a, b and c before filling out a form.  Usually we don’t look at this level of analytics but at the start of any campaign, we recommend that you at least look at a bunch of visitors page by page movements.

NetON heatmaps:

This is a new tool that we have just introduced, this gives you heat map information on your pages, mouse trail information, clicks on pages and scroll depth on your landing pages. Now you really know how many visitors go to the very bottom and look at that fantastic footer that you have crafted.

NetON heatmaps is available for all clients now and more information about the product is coming soon.

A/B Testing:

Finally the last thing you want to do is A/B test your site. We can strategise and create A/B  testing scenarios for you based on your content. Alternatively you can use our landing page platform to build pages yourself and run your own experiments. Does $10 off work better than 20% off on your product.  You can test all scenarios to make sure that you are using the right components that give you the highest return on your investment in you page.

100 point website check for Website, mobile, roi, seo and marketing

100 point check for Websites

We are proud to announce one of the most comprehensive website checking system available now with all of our Medium and Large websites. The NetON 100 point quality check system is ticked off before going live with every site making sure that the live site is error-free and fully functional on all fronts including website and different browsers, mobiles and tablets.

Read more about the 100 point check >> 

Guide to Box and Signing up to Box

Box is an online file sharing and Cloud content management service for enterprise companies. Box provides up to 10 GB of free storage for personal accounts. A mobile version of the service is available for Android, BlackBerry, iOS,WebOS, and Windows Phone devices. Box also allows you to sync your content across multiple computers/devices.

Signing up to Box

  • visit http://www.box.com
  • Click on Sign Up on top right
  • Select Personal Free and Click on Sign Up Now
  • Enter your details on the right hand side
  • Click on Continue

NetON Commerce v2 – Bumble bee is now live

If you have been following all the exciting things at NetON lately, we have been busy last few months building our DIY eCommerce solution – NetON Commerce.  We released version 1 – AntEater in Mid February which was the first full working version of the platform.  NetON Commerce is a The DIY shopping cart solution is specifically built for the Australian Market and has a host of new features to allow you to market and sell your products more effectively.

Over the last month, the NetON Labs team has been very busy getting our first client on board and getting them live. We have also had a vast number of improvements on the platform. As the platform grows, the more complex it gets and getting the first client live means that all your modules, thousands of lines of code, all the rules, promotions needs to work with each other to provide a seamless experience to the visitor and help them research, decide and purchase from the store.

To celebrate Bumblebee here is a video that signifies what it means for different components to work in unison to create something amazing. Please scroll after the video to view new features and releases on this version.

NetON Commerce BumbleBee Release Notes:

Adding Products to Online store

  • Complete revamp of the way you add products to the store
  • You can now have unlimited product variations and images for each products
  • You can now manage inventory for each product

Store Management

  • One click for maintenance mode

Postage setup

  • You can now setup postage for quantity against Australian postcode

Styler

  • A brand new theme chooser for your site

How to add a user or administrator to a Google Analytics Account

Adding a user to a Google Analytics profile allows that user to view reports for the website/profile by logging into their analytics account.  Adding an admin means that they can add new users, create new reports etc.

Here is how to add a user/admin

  • Go to google.com/analytics and log inGoogle Analytics Sign In
  • Once logged in, select the profile which you want to share with the userGoogl Analytics Profile
  • When you are in the profile, click under admin on the nav bar on the top rightGoogle Analytics Profile Admin
  • Select the profile againGoogle Analytics Profile
  • Click on Users and on + New UserAdding User to Google Analytics Profile
  • Provide the email address for user, pick if you want them to be admin and if you want to notify them via email and click on Add UserAdding User to Google Analytics - User Details

    This will allow the user with the email address to access reports for this profile under their Google Analytics account.

Adding goals to NetON Analytics

Want to set up a custom goal for NetON Analytics? Please follow these steps to set up a custom Goal.

Please note that you need to be an admin before you can setup Goals.

NetON Analytics Goals

You can set up different types of Goals can be setup in NetON analytics. We recommend setting up Goals for all of your conversion metrics. Usually this goals is attained when a visitor reaches a page on your site (like a thank you page after downloading or purchasing something).

To setup a Goal, visit the main reporting page on NetON Analytics, then Click on Goals on the main nav and Setup on the second Nav.

Goals Navigation

Please fill out the first part:

Goals Basic Setup

  • Please leave the Active Box Ticked to keep the Goal Active.
  • Please enter a descriptive name for the Goal. Over time you are likely to have a large number of Goals so its easier to be as descriptive as possible for your Name.
  • Enter the Url of the page which identifies this goal (e.g. /download/thankyou.html) or if the goal is for the user to go to anther site (e.g. http://www.othersite.com/link.html) etc. You can also use * as a wildcard (e.g. http://www.othersite.com/download/*)
  • Select an icon from the list

Advanced Goal Settings

Goals - Advanced Settings

  • The Funnel has 5 settings as explained below
    • No Funnel –  means that the user only has to go the the page/link mentioned above
    • URL – The user has to go to this url first and then the final url mentioned above for this goal to be complete
    • Campaign – The user has to come from a specific campaign and go to the url for this goal to be complete
    • Search – The user has to search for the keyword and then go to the url for this goal to be complete
    • Referring Domain – The user has to come from a specific domain and go to the url for this goal to be complete
  • You can specify a revenue against the goal (e.g if this was a booking thank you page and the booking cost is $xx, then you can put that in here)
  • You can specify the cost (e.g if you are using a PPC campaign)
  • Exact match – Ticking this box will force the exact urls where entered (please leave this unchecked unless specified)
  • More than once – Ticking this box will mean a single visitor can register multiple goals by going to the same page twice or more (unless it is a purchase, we recommend leaving this unchecked)
  • Manual Goal – Please leave this unchecked unless you have a developer who is developing goals for you on the actual code of the site.

If you are creating a Goal similar to an existing Goal, it will be much easier to view how the previous Goal was setup before creating a new Goal.

Once complete, click on Submit and NetON Analytics will start registering this goal in real time.

WordPress 3.5.1 now live – release features – all WordPress hosted sites updated

WordPress 3.5.1 is now live and running wild on the interwebs. WordPress 3.5.1 is the first release after the major WordPress 3.5 and fixes a whopping 37 bugs and also addresses numerous security issues.  A lot of bugs in the Media Library, WYSIWYG Editor, themes issues and general defects have been fixed.

Here are a list of fixed bugs:

  • Editor: Prevent certain HTML elements from being unexpectedly removed or modified in rare cases.
  • Media: Fix a collection of minor workflow and compatibility issues in the new media manager.
  • Networks: Suggest proper rewrite rules when creating a new network.
  • Prevent scheduled posts from being stripped of certain HTML, such as video embeds, when they are published.
  • Work around some misconfigurations that may have caused some JavaScript in the WordPress admin area to fail.
  • Suppress some warnings that could occur when a plugin misused the database or user APIs.

WordPress 3.5.1 also addresses the following security issues:

  • A server-side request forgery vulnerability and remote port scanning using pingbacks. This vulnerability, which could potentially be used to expose information and compromise a site, affects all previous WordPress versions. This was fixed by the WordPress security team.
  • Two instances of cross-site scripting via shortcodes and post content.
  • A cross-site scripting vulnerability in the external library Plupload.

Since it fixes these security issues, we highly recommend upgrading to WordPress 3.5.1 as soon as possible. If you are hosting your WordPress website with NetON – then your site will be automatically upgraded in the next couple of days.

Learn more about WordPress 3.5
View a quick video of our WordPress websites

Mangento Commerce Setup Update – Email Routing and Logs

We are now routing all Magento Commerce emails through a dedicated email server and keeping all logs of any emails.  We are now rolling out this feature to most of our Magento Clients and the platform will be everyone will automatically have this feature updated to their installs.

If you notice that your email is not working or you are not getting any transactional emails through the system, please submit a support ticket via the system.