Bright Night Gin

Bright Night Gin

Bright Night Wild Tasmanian Gin is a multi-award-winning premium gin by a multi-award-winning distiller. They have been awarded Asia-Pacific spirit of the year 2022 in China wine and spirit awards and are the first gin ever to win the award (previous winners being whiskies).

Brief

Bright Night Gin are a new brand in a fairly competitive gin space in Australia. The brand required the full spectrum of digital solutions to create an impact and woo customers at the start and long term.

Solution

NetOn has rolled out the full range of online solutions for Bright Night Gin allowing them to be digital first and improve their businesses and customer service. NetON has

  • designed a logo and labels for their gin bottles and expressions
  • built a customisable online store to showcase the products and make it easy for customers to put an order
  • ran social media campaigns and social media posts to generate brand awareness
  • created videos and reels to take advantage of viewers in youtube, instagram reels and tiktok
  • setup CRM to make it easy to track orders, deliveries and invoices

Assets

  • Logo and Branding
  • Bottle labels and shipping box packaging
  • eCommerce website
  • Instagram/Facebook posts
  • Instagram reels/ tiktok videos
  • Email Marketing
  • CRM and invoicing