If you are one of our customers, most likely you have access to a Keyword SERP Ranking report from us. Here is a bit more information on what each of the columns mean:
Start:
The ranking of the keyword when we started the Ranking.
Keyword
The keyword we are ranking for your domain in search engines such as Google/Bing/Yahoo
Google
The rank of your keyword in google.com.au, this ranking refreshes every 12 hours. Please note that a rank of 11 means first spot in page 2 of Google.
Bing
The rank of your keyword in bing.com.au, this ranking refreshes every 12 hours. Please note that a rank of 27 means seventh spot in page 3 of bing.
Yahoo
The rank of your keyword in google.com.au, this ranking refreshes every 12 hours
Week Change
How your keyword has changed rank over the last week (if its green, it has gone up, if its red it has gone down).
Month Change
How your keyword has changed rank over the last month(if its green, it has gone up, if its red it has gone down).
Monthly Search
How many times that keyword has been searched for monthly on Google.
Ranking Url
What page of your website is being ranked for that keyword