Magento Commerce Plugin – NetON Analytics –Integrated One Page Checkout Funnel Analytics

NetON Analytics with Magento Commerce Integration

Last week we rolled our our NetON Analytics plugin/extension for Magento Commerce which gives you much better, integrated and readily avaliable analytics on your Magento Store. You are able to log in directly to your Magento Admin and see reports about where your customers are coming from, what products they are looking at and get detailed per user analysis on their behavior on your website.

One Page Checkout Funnel Integration

We have now integrated One Page Checkout Funnel Integration into our Plugin. This means that you can now get detailed Funnel Analytics on your One Page Checkout. So far in Magento Commerce, you can only find out if a user went to the one page checkout page and if they filled out the form.

But there are 6 steps on the one page checkout

  • Checkout Method
  • Billing Information
  • Shipping Information
  • Shipping Method
  • Payment Information
  • Order Review

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If your store has an issue with any of these steps and your customers are not able to purchase, right now your analytics program wont be able to give you this info.

The new plugin fixes this issue by providing steps and funnels in both NetON Analytics and Google Analytics.

The plugin will

  • create an event everytime a user goes through the steps in Google Analytics
  • log an event everytime a user goes through the steps in NetON Analytics
  • set up different steps as pages in Google Analytics
  • set up different steps and content in NetON Analytics
  • set up Path Analysis in NetON Analytics
  • You will need to set up a conversion funnel in Google Analytics with our guide

More updates

We will be building the NetON Analytics plugin all week and there will be a lot more updates coming out of that. Please subscribe to the blog to stay up to date on new features.

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Magento Extensions – What to install after a standard installation

Magento Extension and Custom Development

Magento is the most flexible and the most popular open source eCommerce platform in the Market right now. By itself Magento is very powerful for a small retailer all the way to a large/enterprise retailer. By Itself Magento give you the best eCommerce SEO capabilities, flexible products, payments and integrations.

However if you are not using any custom development, you are only leveraging half the power of Magento. The Magento Connect provides thousands of Magento Extensions (Free and Paid) that you can use to make your platform even faster.

Here are some extensions that you can use in your platform:

Magento Speeding Extensions:

These extensions help speed up your Magento Platform.  Because of its flexibility and robustness, Magento has a lot of code to churn before producing a page, as such Magento is pretty slow in normal web hosts and also on faster servers. The best way to speed Magento is to use caching however that also leaves it a bit sluggish sometimes. Installing a Speeding Extension helps load the images and javascript faster making the page load faster.

Product zoom Extensions:

These extension allow you to customise the zoom functionality on your products. The standard zoom functionality in Magento leaves a bit to be desired.

Email Marketing Integration

The Magento Marketing capability is not in par with most Email Marketing solutions. A read advantage in marketing is to connect your Magento store to your email marketing solution.

Better Analytics Extensions

Even though Magento is integrated with Google Analytics, it doesn’t have the best reporting capability. We recommend installing a better analytics extension and connecting it to Google so that you can get reporting such as Cart Conversion Funnel, Adwords Conversion Reports etc.

Blog Extension

A store is not enough to get the best out of SEO, so we recommend a blog extension so that you can start writing blogs and getting more visitors to your Magento store.

Custom Magento Extension/Plugin Development

netON also has a team of Magento Developers who can (1) help you implement any plugin to your online store or (2) build custom extensions for your online store. Please feel free to reach out to us if you have more specific requirements.

and Happy Selling Smile

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New Magento Extension: Collect from Store

We have just created a new Magento Extension that allows your customer to purchase products from your online store and pick it up from store or a local store (if you have multiple store locations).

The “collect from store” extension is very tightly integrated with the whole Magento Experience and will show up on the Confirmation email, the order (admin backend) and the Invoice.

This Extension is best suited for:

  • Companies with multiple stores
  • Franchises
  • Online company with warehouses (where customers can pick up)

Adding Store Locations capability in Magento Backend

The admin of the Magento Store can go into the backend and add multiple store locations. Whatever stores are added are shown in realtime to the customer.

Store Locations Page

The extension also creates a dynamic Store Locations page that can be linked from the navigation bar. The store locations page shows all the store locations, addresses, phone numbers, email address (if chosen to show) and Fax numbers.

There will be a number of upcoming improvements to this extension.

Click here to view a list of Magento Commerce Websites that we have built

Click here to request a demo of the Magento Platform

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